Browsing All posts tagged under »YouTube«

Journalism Has Entered A Golden Age by HENRY BLODGET

August 14, 2013

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CNN host Brian Stelter was kind enough to have me on his show, “Reliable Sources,” over the weekend. In response to one question, I said that journalism has entered a “golden age.”   Judging from the Twitter reaction, many of Brian’s viewers agreed. One viewer, however, a former print journalist, called this assertion “absurd.” It’s […]

Infographic: Social Media Battle of the Sexes

April 27, 2013

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Many adults have given into the social media temptation and have signed up for Facebook or created a Twitter account. But not all men and women agree on where to spend their online time. In a battle of the social sexes, there is no real victor, but the scales tip slightly in favor of women […]

Are We In A Subscription Bubble? by EZRA GALSTON

March 10, 2013

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It seems like nearly every tech business has sought to employ a subscription model for its services. While that makes sense from a business perspective, I wanted to investigate any effects of subscription fatigue on consumer commerce – questions such as whether a service like Dropbox might be on the chopping block if consumers’ wallets […]

The new economics of media: If you want free content, there’s an almost infinite supply by Mathew Ingram

March 7, 2013

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SUMMARY: Freelance writer Nate Thayer touched off a debate this week about media outlets wanting to publish content for free — but the reality is that the economics of content have changed forever, and the supply of free content is almost infinite.

The state of cross-platform measurement across TV, online, and social

February 22, 2013

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SUMMARY: Today brand advertisers must go to great lengths to find their audiences. Thus, brand advertising’s focus on cross-platform media measurement has grown dramatically in the past five years. But the ecosystem, which this report examines from a broad perspective, struggles to solve the correlation between the two media-viewing behemoths, TV and online. Within the next […]

Digital media needs to cast a wider revenue net Digital media needs to cast a wider revenue net Online publishers should be savvy with how they intend to tap revenues and not rely on subscriptions alone By Douglas Okasaki, Designer

January 3, 2013

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Dubai: For digital media owners the question persists — should or shouldn’t they be charging for the content? But they inevitably come up short against this response — Why should a consumer pay for something he can get for free? But truth is monetising digital content is laden with grey areas. Revenue from online resources […]

La edición digital de “The Economist” se dispara

November 21, 2012

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“The Economist” ha confirmado recientemente la descarga  de más de 3 millones de aplicaciones para iOS y Android, lo que ha supuesto un 6% más en los beneficios del primer semestre de 2011 -en torno a los 26,2 millones de libras-. El número de visitas ha aumentado un 45%, hasta los 7 millones, desde Septiembre de […]