Browsing All posts tagged under »Online«

Los principales medios lanzan plataforma de publicidad programática premium

June 20, 2016


Perfil junto a Clarín, Infobae, La Nación y Telefe se unen a través de la nueva compañía RPA Media Place para mejorar la propuesta de valor a usuarios y anunciantes de sus plataformas digitales.

The News, dailies get Buffett vote of confidence

May 25, 2012


Those who closely follow the fortunes of the newspaper business might have had a little trouble reading the tea leaves Thursday. In New Orleans, the Pulitzer Prize-winning paper, the Times-picayune, announced that it would no longer publish every day as a printed newspaper. It will continue its daily news website but print the newspaper only […]

The newsonomics of the magic formula for 2012???? By Ken Doctor

December 28, 2011


There’s an algorithm out there, we can be sure. It’s got all the components of business success for news-creating companies, each value carefully computed and relational to the others. Yet, approaching 2012, the algorithm hasn’t been found. We have but shreds of numbers, beacons of numerals that portend models, but can’t prove them out. 2011 […]

Navigating News Online – top 25

September 28, 2011


Which news providers make it in among the top 25 for total U.S. traffic? While the raw figures for visitors vary from one metrics firm to the next (Nielsen’s unique visitors numbers are often much smaller than those of the ratings agency comScore, for example, and both rely mainly on home-based traffic rather than work-based, […]