Browsing All posts tagged under »paidContent Entertainment«

Web Video Fills Hole Left by TV in China

January 19, 2012

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Beijing—government restrictions are driving young Chinese to turn off their TVS and turn on their computers. Advertisers and Western studios are right there with them. China’s streaming- video sites once were derided by the global entertainment industry as homes of stolen movies and television shows. But many sites have cracked down on piracy and are […]

A web-first politics site for NBC News: Vivian Schiller on the launch of NBCPolitics.com

December 14, 2011

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By Justin Ellis Email NBC News keeps its political reporting in lots of different places. There’s Chuck Todd on Twitter, in the evening with Brian Williams and the Nightly News Crew, online at MSNBC’s First Read, or your Sunday morning coffee date with David Gregory on Meet the Press. That diffusion is part of why […]

Alpha female of The New York Times

December 11, 2011

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Jill Abramson is too busy to worry about her own appetite. She’s more concerned about other people’s appetites – specifically, her readers’ hunger for news. ANTHONY JENKINS/THE GLOBE AND MAIL It’s a concern that takes up all of her time now, just a couple of months into her new job as executive editor of The […]

New York Times Expands Into Freemium Apps With ‘Election 2012’

December 10, 2011

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As it has done on its website, the New York Times (NYSE: NYT) is experimenting with a mix of free and paid content through its standalone news apps. The newspaper’s new “Election 2012” political news iPhone app is free to download, but most of its content is only available to subscribers. The app provides election […]

As Many as 60% of Membership Sites & Subscription Sites Aren’t Tracking Mobile Useage… Yet

November 21, 2011

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According to Omniture data (click here for chart) MLB.com’s mobile viewer pageviews for just one sample evening in September rocketed far beyond PC-user pageviews. It’s just one more example of what many publishers we know are calling “hockey stick growth” on the mobile viewing front. Despite this industry-wide trend, roughly 30-60% of online subscription and […]