Browsing All posts tagged under »tablet«

La Presse’s Bet on Tablets and Its Crossover Calculus

June 6, 2015


News of the tablet first came from the west. Steve Jobs celebrated the beginning of this decade with a few thousand of his fans: “We want to kick off the year and introduce a truly magical and revolutionary product.” Then it came from the East, with Rupert Murdoch’s The Daily, the first publication to truly take […]

Tablet editions of magazines are no quick cure for the industry

August 3, 2013


An old boss of mine said he didn’t regret launching magazines that didn’t work but he did regret not closing them sooner. He’d applaud Future’s decision to close its iPad magazine tech. after just seven months. He’d also sagely note this as further proof that content doesn’t migrate meekly from one platform to the next. The figures […]

Por qué a los editores no les gustan las apps

April 16, 2013


ason Pontin   En el momento en que Apple lanzó el iPad en abril de 2010, sólo cuatro meses después de que Steve Jobsanunciara por primera vez sus “mágicas y revolucionarias” nuevas máquinas, los tradicionales editores se vieron atrapados por una falsa ilusión. Se convencieron de que las tabletas y smartphones les permitirían revertir la poco feliz experiencia que […]

Campaign and Newsworks team up to hold Tablet Media Summit

November 14, 2012


Key brands and media experts will debate the size of marketing and media opportunities on tablet media at the Newsworks Tablet Media Summit, held in association with Campaign, on 23 November.       Tablet Media Summit: speakers will outline the device’s potential for the media indsutry. Presenters and panellists who will look at how […]

The Pros and Cons of Responsive Web Design for Subscription Sites

May 31, 2012


For paywalled and other paid content sites, deliverability is an important determinant of success. There’s nothing worse than having a beautifully designed mobile site, only to discover the majority of viewers are accessing your site from an iPad or Kindle Fire. For that reason, a lot of the technorati are touting responsive web design as […]

Paid Content Popular With 50% of U.S. Tablet Owners, But Not for News

March 20, 2012


ew data from Nielsen may put a temporary smile on many paid content producers’ faces. It looks like American and European audiences are quite comfortable paying for content on their tablet — in fact, 62% of U.S. tablet owners have paid for downloaded music, 58% for books, and 51% for movies. What’s interesting, is that […]

Newsonomics How do U.S. newspapers compare to the symbols of old-business-model decline?: Kodak’s, Sears’, a nd newspapers’

January 13, 2012


No old-world icon is safe. Just in recent weeks, both Kodak and Sears have percolated back into the news, offering headline writers a dilemma borrowed from the classic Saturday Night Live Weekend Update line, “Generalíssimo Francisco Franco is still dead.” How long have these companies been dying? Yes, it was a surprise sometime a long […]